Rose Bowl Events

Rose Bowl, 1001 Rose Bowl Dr, Pasadena, CA 91103

Here is what is coming up at Rose Bowl, and what has already happened there. Concerts, games, festivals and the smaller nights that never surface in a generic search — no account needed.

Coming up 8 events

Monthly

166 Gathering

3 days away

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Rose Bowl Flea Market — Pasadena

Every 2nd Sunday · Next Oct 11 From $15 Rose Bowl Stadium, 1001 Rose Bowl …

Nobody leaves with the thing they came for. You go looking for a lamp and come home with deadstock denim, a stack of vinyl, and an object that has no category but is clearly yours. That is what twenty-five hundred vendors on a stadium lot do to a person. Stylists, collectors and vintage hunters have been circling the second Sunday of the month since 1967, and the mix reads like everything Los Angeles has ever absorbed — Japanese streetwear beside 1970s Americana, mid-century furniture next to handmade jewelry, band tees, housewares, art prints. The quality ceiling runs higher than most dedicated vintage markets, because at that vendor count the best of it rises to the top. Rose Bowl Stadium in Pasadena, second Sunday of every month, general admission from 9am and early birds in at 7:30 for first pass. Go with the person who will hold your spot while you double back for the thing you talked yourself out of.

Coming Soon

9 days away

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UCLA Bruins vs Wisconsin Badgers

In 10 days · Oct 17 $30+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

Power runs up the gut, offensive linemen built like farmhouses, and a fanbase that travels in red and treats a road trip to Pasadena as a bucket-list vacation. Wisconsin football is a gorgeous throwback, and watching that Midwestern smashmouth idea collide with UCLA in the arroyo is one of the odder gifts of the Big Ten era, a clash of two entirely different football cultures played under the San Gabriels, in a stadium that makes even a routine October Saturday feel like a monument to something. The tailgate lots fill by mid-morning and the golf course out front becomes its own small country. The mountain views from the concourse are worth arriving early for on their own. Come watch the Bruins measure themselves against the kind of physical, ground-and-pound program the West Coast almost never used to see on its own turf. Bring the friend who insists college football is better in the Midwest. Let the arroyo make the counterargument.

Coming Soon

16 days away

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UCLA Bruins vs Michigan State Spartans

Oct 24, 2026 $30+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

Green and white in the arroyo is still a sight that scrambles the brain a little — Michigan State, a proud Big Ten blue-collar program, three time zones from home, playing a late-October game in a stadium ringed by palm trees and mountains. That surreal collision is exactly why the new era of West Coast college football is worth seeing in person: matchups that used to only exist in bowl games or video games, now happening on a random autumn Saturday at the Rose Bowl. The Bruins get another heavyweight, the crowd gets another only-in-Pasadena spectacle, and the whole thing unfolds in the golden California light that makes Midwestern visitors a little jealous. Saturday, October 24, 2026, Rose Bowl, Pasadena. Claim a tailgate spot in the shadow of the San Gabriels, walk the historic concourse, and come watch two very different football cultures meet in the grand old bowl on a perfect fall afternoon.

Coming Soon

23 days away

UCLA Bruins vs Nevada Wolf Pack

Oct 31, 2026 $25+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

A Halloween-night football game in the Rose Bowl is the kind of only-in-California autumn ritual the rest of the country doesn't get — costumes in the student section, the San Gabriels going dark behind the rim of the old stadium, and a Bruins squad that treats a non-conference date against Nevada as a chance to put on a show under the lights. This is the friendly, unbuttoned end of the college football schedule: easy tickets, families welcome, the tailgate lots on the golf course lit up like a block party. Saturday, October 31, 2026, Rose Bowl, Pasadena. Come for the mountain sunset over the arroyo, stay for a fun, low-stakes Saturday night of Bruins football, and bring the kid in the costume — this is the most relaxed way to see a game in the most beautiful stadium in the country.

Coming Soon

36 days away

UCLA Bruins vs Illinois Fighting Illini

Nov 13 – Nov 14, 2026 $30+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

Illinois plays its November home games in gray sleet, in a stadium where the wind comes off flat farmland with nothing to slow it down for miles. Then the conference redrew the map, and now they fly west and walk out into a mid-autumn afternoon in the arroyo with the palms moving and the mountains cut sharp against the sky. That culture collision is genuinely the fun of this era, and it only really lands in person. The Bruins get a heavyweight conference test out of it. Everyone in the stands gets another postcard Saturday, plus a proud old program most West Coast fans have never once seen up close. Get to the golf course tailgate early. It is the good one, and it fills. Sit in the California light the visitors from Champaign are quietly envious of, and bring the friend from the Midwest who claims to miss real weather. Watch them fail to sell it to anybody.

Coming Soon

51 days away

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UCLA Bruins vs USC Trojans

Nov 28, 2026 $40+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

Los Angeles only has one football rivalry that splits families and offices down the middle, and it ends the regular season every year with the Victory Bell on the line. UCLA and USC have been fighting over this city since 1929, blue and gold against cardinal and gold, the Rose Bowl or the Coliseum turning into enemy territory depending on the year — and in 2026 the crosstown grudge lands at the Rose Bowl as the season finale, with the bell, the bragging rights, and a whole year of trash talk riding on sixty minutes. There is no bigger local ticket in college sports. Saturday, November 28, 2026, Rose Bowl, Pasadena. Wear your colors into a stadium full of people wearing the other ones, get there early for the tailgates in the golf-course lots, and come find out which half of Los Angeles gets to spend the winter gloating. Whichever way it goes, it is the game the whole city will be talking about on Monday morning.

Coming Soon

25 Gathering

85 days away

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Rose Bowl Game 2027

Jan 1, 2027 Rose Bowl Stadium, 1001 Rose Bowl …

New Year's Day has a shape here it does not have anywhere else: floats down Colorado Boulevard in the morning, and by afternoon ninety thousand people in an open-air bowl that has stood on the same ground since 1923. Do both and the day becomes one continuous thing. The Granddaddy of Them All is the oldest bowl game in college football, and the open sky is the whole difference — no enclosed stadium reproduces a January afternoon in Pasadena with the mountains sitting behind the rim. Brookside Park fills with tailgates from early morning, and the RV lots are a tradition of their own among people who have been coming for decades. Take the Gold Line in on game day; it beats driving and skips the lots entirely. The matchup is not settled until the December championships, which is half the fun. Commit to the day before you know who is playing.

Just Like Heaven Festival 2027 — Pasadena

Coming Soon

22 Gathering

207 days away

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Just Like Heaven Festival 2027 — Pasadena

May 3 – May 4, 2027 Rose Bowl Stadium, 1001 Rose Bowl …

Nobody involved is pretending this is new music, and that honesty is exactly why it works. Most of these headliners made their most important records decades ago. The records held up. The crowd knows precisely why it is standing in front of each act, which is not something you can say about a general festival field. Past bills have run Portishead, New Order, Slowdive, Mazzy Star, The Cure, Cigarettes After Sex — indie, post-punk, dream pop, shoegaze, sequenced by people who understand the difference between nostalgia and quality that simply aged well. The Rose Bowl handles it at human scale: a walkable floor, stages placed so you are not forced to choose between two things you drove out for, and food that reflects the city instead of standard festival concessions. Gold Line and shuttles run on the day. Send it to the friend whose entire personality is a shoegaze playlist. They will know before you finish typing the message.

Previously at Rose Bowl 7

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UCLA Bruins vs Purdue Boilermakers

Sep 19, 2026 $30+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

Nobody quite expected to see Purdue at the Rose Bowl on a September Saturday, and that surreal novelty is exactly what makes the new Big Ten era of West Coast football worth experiencing in person. UCLA hosting a Midwestern program in the most beautiful stadium in the sport — the San Gabriels behind one end zone, the arroyo golden in the late-summer light, eighty thousand seats wrapped around a field that has hosted Rose Bowls and World Cups and Super Bowls — is a genuine only-in-Pasadena spectacle. Early-season optimism, a fresh conference opponent, and one of the great cathedrals of American sport. Saturday, September 19, 2026, Rose Bowl, Pasadena. Get there hours early for the famous golf-course tailgates, walk the concourse under the old bones of the stadium, and come watch the Bruins open Big Ten play in a setting that makes even a random September game feel like an occasion worth dressing up for. Make the drive to Pasadena and see for yourself why this stadium is a bucket-list stop for any football fan.

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UCLA Bruins vs San Diego State Aztecs

Sep 12, 2026 $30+ Rose Bowl, 1001 Rose Bowl Dr, Pasa…

Early-season college football in Southern California has a specific flavor — the heat still baking the parking lots, the optimism of a season where every team is still undefeated, the pageantry firing up for the first time all year. UCLA hosting San Diego State at the Rose Bowl is a genuine SoCal collision, the big-brand Bruins against a rising Aztecs program that is done being anyone's warm-up game, in one of the most beautiful settings in American sports with the San Gabriel Mountains looming behind the end zone. For fans of either school it is a road trip or a home date circled since the schedule dropped. Saturday, September 12, 2026, Rose Bowl, Pasadena. Get there early for the tailgate lots and the mountain views, pick your shade of blue, and come watch two Southern California programs open their seasons against each other in the grand old bowl in the arroyo. Bring a group, make a whole day of it, and let a September Saturday at the Rose Bowl remind you how uncomplicated college football feels before the standings start to bite.

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Just Like Heaven Festival 2026

Aug 22, 2026 Brookside at Rose Bowl, 1001 Rose …

Some of these songs got into you before you had any say in the matter — a car radio, an older sibling's bedroom door, a movie you were too young to be watching. You did not choose them. They chose the shape of you. That is the whole trick of this bill. It books artists whose catalogs crossed over from music into memory, decades and genres apart, and somehow they hold together in a way nobody can explain on paper. Brookside is the right ground for it: open field, mountains at the edge of your vision, Pasadena heat carrying sound the way outdoor sound is supposed to travel. And the crowd is half the show. Everyone there wants to be there, which changes the air completely. Come early enough to settle before the afternoon sets. Blanket, sunscreen, shoes you can stand in all day. Text this to whoever you would have called the first time one of these songs wrecked you.

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Head In The Clouds Festival 2026 — Pasadena

Aug 8, 2026 $179+ Brookside at the Rose Bowl, 360 N …

You get homesick for a room you did not know existed. Somewhere between the bass drop and the third bowl of pho it lands on you: this place was built for people who spent years being the only one in every other room. Katseye headline a lineup that reads like the group chat your coolest friend curates. XG bring razor-sharp choreography out of Japan, Rich Brian delivers the bars that put Jakarta on the map, UMI turns the sunset into a lullaby, and Dabin.kr reminds everyone Korean R&B did not begin with the algorithm. Food threads through the art installations. The merch drops are gone by mid-afternoon. One day on a wide field under the San Gabriel Mountains in Pasadena, gates at midday, music until dark. It is all ages, which matters, because the crowd runs three generations of the same family: grandparents who remember when none of this existed, parents who fought for it, and kids who assume it always did.

FoodieLand Food Festival Los Angeles 2026

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FoodieLand Food Festival Los Angeles 2026

Jul 3 – Jul 5, 2026 20.0 Rose Bowl Stadium, 1001 Rose Bowl …

Two hundred fifty vendors at the Rose Bowl means three days of deciding. That's the festival. FoodieLand returns to Rose Bowl Stadium in Pasadena for July 3-5, 2026 — the nation's largest multicultural food festival, bringing together local and regional vendors, artisan shops, and live music against the backdrop of a stadium that holds the scale. The vendor mix reflects Los Angeles: Korean BBQ, Filipino cuisine, Mexican street food, Japanese desserts, Peruvian ceviche, and the independent restaurant operators who don't have permanent brick-and-mortar in the neighborhoods you're from. Many vendors are pop-up only — this is where you find them. The Fourth of July falls on Day 2. Expect the largest single-day attendance on Saturday the 4th. The live music programming runs throughout. Free parking. Open July 3-5. Rose Bowl Stadium, Pasadena. Most vendors are cash-preferred — bring both. The scale means you'll cover more ground with flexibility. Come hungry and come with time.

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2026 Rose Bowl

Jan 1, 2026 Rose Bowl, Pasadena, CA

The 2026 Rose Bowl promises to be a legendary event, showcasing the best of college football in the iconic Rose Bowl Stadium. Known as "The Granddaddy of Them All," this historic game will feature top teams from across the country, battling for supremacy in a game steeped in tradition. As the first game of the College Football Playoff, the 2026 edition will take the intensity to new heights, with fans flocking to Pasadena to witness electrifying touchdowns, game-changing plays, and unforgettable moments. Expect a weekend filled with tailgating, cheerleading, and a celebration of college football's finest athletes. With the backdrop of California's stunning landscape and a rich history that dates back to 1902, the 2026 Rose Bowl is set to be an unforgettable culmination of talent, spirit, and passion. 🏈🌹 #RoseBowl2026 #CollegeFootball #GameDayTradition #FootballLegacy

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Just Like Heaven 2025

May 10, 2025 Rose Bowl Stadium, Pasadena, CA, US

Just Like Heaven 2025 was held August 23 at Brookside at the Rose Bowl in Pasadena. The curated indie and alternative festival brought together the best of post-punk, shoegaze, and dream pop against the backdrop of the San Gabriel Mountains.

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Rose Bowl Events

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